{"id":147,"date":"2023-11-17T07:25:49","date_gmt":"2023-11-17T07:25:49","guid":{"rendered":""},"modified":"2025-05-10T23:34:08","modified_gmt":"2025-05-10T15:34:08","slug":"iphoneusersandsalesstatsfor2023","status":"publish","type":"post","link":"https:\/\/www.great-strong.com\/index.php\/2023\/11\/17\/iphoneusersandsalesstatsfor2023\/","title":{"rendered":"iPhone Users and Sales Stats for 2023"},"content":{"rendered":"<p>Apple&rsquo;s iPhone claims a 23.4% global share of the smartphone market, more than any other handset manufacturer.<br \/>\nIntroduced in 2007 by Steve Jobs, the iPhone has seen at least 190 million annual shipments each year since 2014.<br \/>\nContinue reading to find the latest iPhone stats for 2023.<br \/>\nHere&rsquo;s a quick summary of what we&rsquo;ll cover:<br \/>\n&nbsp;<br \/>\n<span style=\"font-size:16px;\"><strong>iPhone Key Stats<\/strong><\/span><br \/>\nMore than&nbsp;1 billion&nbsp;consumers currently use iPhones.<br \/>\nSince its initial launch, more than&nbsp;1.9 billion&nbsp;iPhones have been sold.<br \/>\nApple shipped&nbsp;206.1 million&nbsp;iPhones in 2020.<br \/>\n&nbsp;<img decoding=\"async\" alt=\"\" src=\"\/uploads\/allimg\/231117\/1-23111G01613A5.png\" style=\"width: 701px; height: 276px;\" \/><br \/>\niPhones have a&nbsp;65%&nbsp;share of smartphone sales in the US.<br \/>\n6 of the top 10&nbsp;most sold smartphone models in January 2021 were designed by Apple.<br \/>\n<span style=\"font-size:16px;\"><strong>iPhone users<\/strong><\/span><br \/>\nAn estimated&nbsp;1 billion&nbsp;people use iPhones worldwide. That&rsquo;s an increase of&nbsp;5.48%&nbsp;over the past year.<br \/>\nThe total number of active iPhone users has increased by&nbsp;22.85%&nbsp;since 2017, with the number of iPhones in use growing by 186 million.<br \/>\n&nbsp;<img decoding=\"async\" alt=\"\" src=\"\/uploads\/allimg\/231117\/1-23111G0163R08.jpg\" style=\"width: 704px; height: 525px;\" \/><br \/>\nHere&rsquo;s a table with the total number of iPhone users since 2008:<br \/>\n<img decoding=\"async\" alt=\"\" src=\"\/uploads\/allimg\/231117\/1-23111G01A5T0.jpg\" style=\"width: 715px; height: 547px;\" \/><br \/>\nSource:&nbsp;Above Avalon.<br \/>\n<span style=\"font-size:16px;\"><strong>iPhone shipment volumes<\/strong><\/span><br \/>\nApple delivered&nbsp;55.2 million&nbsp;iPhones in the first quarter of 2021. That&rsquo;s a significant year-over-year increase of&nbsp;50.4%.<br \/>\nThroughout the whole of 2020, iPhone shipments reached&nbsp;206.1 million&nbsp;units. Shipments were up&nbsp;7.9%&nbsp;compared to the previous year.<br \/>\n&nbsp;<img decoding=\"async\" alt=\"\" src=\"\/uploads\/allimg\/231117\/1-23111G01G4b8.png\" style=\"width: 703px; height: 536px;\" \/><br \/>\nHowever, the volume fell short of the all-time high of&nbsp;231.5 million&nbsp;shipments achieved in 2015.<br \/>\nWe&rsquo;ve charted annual iPhone shipments since 2010:<br \/>\n<img decoding=\"async\" alt=\"\" src=\"\/uploads\/allimg\/231117\/1-23111G01I3G0.jpg\" style=\"width: 715px; height: 513px;\" \/><br \/>\nSources:&nbsp;Statista,&nbsp;IDC.<br \/>\n<span style=\"font-size:16px;\"><strong>iPhone worldwide market share<\/strong><\/span><br \/>\niPhones accounted for&nbsp;16.76%&nbsp;of global smartphone shipments in Q1 2021. That&rsquo;s down from&nbsp;21%&nbsp;in the previous quarter.<br \/>\n&nbsp;<img decoding=\"async\" alt=\"\" src=\"\/uploads\/allimg\/231117\/1-23111G01P1b9.jpg\" style=\"width: 701px; height: 533px;\" \/><br \/>\nWe&rsquo;ve charted the iPhone&rsquo;s share of worldwide smartphone shipments since Q1 2018:<br \/>\n<img decoding=\"async\" alt=\"\" src=\"\/uploads\/allimg\/231117\/1-23111G01Q9524.jpg\" style=\"width: 722px; height: 193px;\" \/><br \/>\nSource:&nbsp;Counterpoint Research.<br \/>\n<span style=\"font-size:16px;\"><strong>iPhone US market share<\/strong><\/span><br \/>\niPhones account for&nbsp;65%&nbsp;of smartphone shipments in the United States (as of Q4 2020). That&rsquo;s increased from&nbsp;49%&nbsp;in the final quarter of 2019.<br \/>\n&nbsp;<img decoding=\"async\" alt=\"\" src=\"\/uploads\/allimg\/231117\/1-23111G01S5G2.jpg\" \/><br \/>\nMarket share fluctuates based on releases of new models by Apple and its competitors. Nonetheless, 65% is a record high for the iPhone.<br \/>\n&nbsp;<img decoding=\"async\" alt=\"\" src=\"\/uploads\/allimg\/231117\/1-23111G52AX49.png\" style=\"width: 745px; height: 462px;\" \/><br \/>\nHere&rsquo;s a table showing the iPhone&rsquo;s share of US smartphone sales since Q1 2016:<br \/>\n<img decoding=\"async\" alt=\"\" src=\"\/uploads\/allimg\/231117\/1-23111G01911V0.jpg\" style=\"width: 716px; height: 816px;\" \/><br \/>\nSource:&nbsp;Statista.<br \/>\n<span style=\"font-size:16px;\"><strong>iPhone China market share<\/strong><\/span><br \/>\nApple&rsquo;s iPhone held a&nbsp;19.3%&nbsp;share of the Chinese market in 2020. That&rsquo;s an increase of&nbsp;2.17x&nbsp;over the previous year.<br \/>\n&nbsp;<img decoding=\"async\" alt=\"\" src=\"\/uploads\/allimg\/231117\/1-23111G019314G.jpg\" style=\"width: 712px; height: 311px;\" \/><br \/>\nThe iPhone market share in China dropped to&nbsp;13%&nbsp;in the first quarter of this year.<br \/>\n&nbsp;<img decoding=\"async\" alt=\"\" src=\"\/uploads\/allimg\/231117\/1-23111G0195L33.jpg\" style=\"width: 701px; height: 538px;\" \/><br \/>\nHere&rsquo;s a table showing the iPhone&rsquo;s share of smartphone shipments in China since 2014:<br \/>\n<img decoding=\"async\" alt=\"\" src=\"\/uploads\/allimg\/231117\/1-23111G02013422.jpg\" style=\"width: 715px; height: 368px;\" \/><br \/>\nSource:&nbsp;Statista,&nbsp;Counterpoint Research.<br \/>\n<span style=\"font-size:16px;\"><strong>What are the top-selling smartphones?<\/strong><\/span><br \/>\nPer sales data from January 2021, Apple accounts for&nbsp;6 of the top 10&nbsp;best-selling smartphones.<br \/>\n&nbsp;<img decoding=\"async\" alt=\"\" src=\"\/uploads\/allimg\/231117\/1-23111G0202O58.jpg\" style=\"width: 706px; height: 541px;\" \/><br \/>\nVarious iterations of the iPhone 12 alone represent a&nbsp;15% market share&nbsp;of global smartphones.<br \/>\nHere&rsquo;s a list of the top 10 best-selling smartphone models in January 2021:<br \/>\n<img decoding=\"async\" alt=\"\" src=\"\/uploads\/allimg\/231117\/1-23111G02043255.jpg\" style=\"width: 720px; height: 458px;\" \/><br \/>\nSource:&nbsp;Counterpoint Research.<br \/>\n<span style=\"font-size:16px;\"><strong>iOS market share<\/strong><\/span><br \/>\niOS holds a&nbsp;26.28%&nbsp;worldwide share of the mobile operating system market. That&rsquo;s up from&nbsp;22.71%&nbsp;in 2019.<br \/>\n&nbsp;<img decoding=\"async\" alt=\"\" src=\"\/uploads\/allimg\/231117\/1-23111G0205Q28.jpg\" style=\"width: 708px; height: 541px;\" \/><br \/>\nAndroid accounts for the vast majority of the remainder of the mobile OS market, holding a&nbsp;73.06%&nbsp;share.<br \/>\n&nbsp;<img decoding=\"async\" alt=\"\" src=\"\/uploads\/allimg\/231117\/1-23111G02121S0.jpg\" style=\"width: 706px; height: 544px;\" \/><br \/>\n<strong>Here&rsquo;s a table with the global iOS market share since 2010:<br \/>\n<img decoding=\"async\" alt=\"\" src=\"\/uploads\/allimg\/231117\/1-23111G02139125.jpg\" \/><\/strong><br \/>\nSource:&nbsp;Statcounter.<br \/>\n<span style=\"font-size:16px;\"><strong>Conclusion<\/strong><\/span><br \/>\nThat&rsquo;s all for my collection of iPhone stats for 2023. Hopefully, you found the data interesting.<br \/>\nApple continues to strengthen its standing in the smartphone market. The brand has risen to a position of particular dominance in the US.<br \/>\nNow I&rsquo;m curious to have your input:<br \/>\nWhat&rsquo;s your opinion on the future of iPhones? Can the brand maintain its leading global position?<br \/>\nI&rsquo;d also love to hear from you with any questions or remarks you may have. Just drop them in the comments section below, and I&rsquo;ll get back to you ASAP.<br \/>\n&nbsp;<br type=\"_moz\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apples iPhone claims a 23.4% global share of the smartphone market, more than any other handset manufacturer. Introduced in 2007 by Steve Jobs, the iPhone has seen at least 190 million annual shipments each year since 2014. Continue reading<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[3],"tags":[220,342,143,340,341,339],"class_list":["post-147","post","type-post","status-publish","format-standard","hentry","category-news","tag-and","tag-f","tag-iphone","tag-sales","tag-stats","tag-users"],"_links":{"self":[{"href":"https:\/\/www.great-strong.com\/index.php\/wp-json\/wp\/v2\/posts\/147","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.great-strong.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.great-strong.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.great-strong.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.great-strong.com\/index.php\/wp-json\/wp\/v2\/comments?post=147"}],"version-history":[{"count":1,"href":"https:\/\/www.great-strong.com\/index.php\/wp-json\/wp\/v2\/posts\/147\/revisions"}],"predecessor-version":[{"id":375,"href":"https:\/\/www.great-strong.com\/index.php\/wp-json\/wp\/v2\/posts\/147\/revisions\/375"}],"wp:attachment":[{"href":"https:\/\/www.great-strong.com\/index.php\/wp-json\/wp\/v2\/media?parent=147"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.great-strong.com\/index.php\/wp-json\/wp\/v2\/categories?post=147"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.great-strong.com\/index.php\/wp-json\/wp\/v2\/tags?post=147"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}